Each year when November arrives, there’s a shopping event so big, it dwarfs even Black Friday. Say hello to Single’s Day – the world’s most exciting shopping event. What began as a funny Chinese ritual has now morphed into a global shopping feast! In this Single’s Day shopping guide, we’ll plunge into the best deals available online. Ready? Let’s dive in!
What is Single’s Day?
The tradition of Single’s Day is also known as “Double 11” or “11.11.” It began in China’s Nanjing University during the 1990s. The chosen date, 11/11, caught on because four 1’s signify singles. The date 11/11 was chosen because it consists of four 1s, symbolizing people who are single.
Initially a student ritual, Alibaba reformed it to a large-scale shopping fest in 2009. It has now bloomed into a worldwide retail wonder. Keep reading this Single’s Day shopping guide for more info!
When is Singles Day?
The 11th of November marks the annual Single’s Day. Yet, some brands start their promotions earlier and end later, turning it into a “Single’s Day Season” of nearly two weeks. In 2024, the prime celebration falls on Monday, November 11th, but anticipate sales kicking off from November 1st and running until halfway through the month. Check out this Single’s Day shopping guide for what to expect during the sales.
Single’s Day Shopping Guide: What to Expect?
As per our Single’s Day shopping guide, shoppers can anticipate the following.
- Tech Deals: Significant discounts on smartphones, laptops, and smart home devices
- Fashion Bonanza: Major markdowns on international and local fashion brands
- Beauty Steals: Luxury beauty products and skincare items at competitive prices
- Home & Living: Substantial savings on furniture, home decor, and appliances
- Cross-Border Shopping: International retailers offering special deals with global shipping
- Early Bird Specials: Flash deals and limited-time offers starting before November 11th
- Digital Payment Incentives: Extra discounts for using specific payment methods or platforms
Single’s Day Deals Checklist: Top 11 Sales You Can’t Miss
Looking for the best deals this Single’s Day? We’ve rounded up some of the most exciting offers from top brands that deserve your attention. Here’s your curated Single’s Day shopping guide to the biggest savings.
1. Crocs: Double the Comfort, Double the Savings
- The Deal: 2 pairs for $50 on Select Styles & Colors
- What’s Hot: Perfect time to grab classic clogs and limited-edition styles
- Shopping Tip: Mix and match different colors to maximize your savings
- Best For: Comfort seekers and Crocs collectors
2. boohooMAN: Maximum Style, Minimum Spend
- The Deal: 50% OFF EVERYTHING + EXTRA 11% OFF
- Promo Code: SINGLE
- Fine Print: Excludes selected lines
- Best For: Trendy menswear and seasonal wardrobe updates
- Shopping Tip: Focus on winter essentials and party wear for best value
3. SHEIN: 11.11 Shopping Extravaganza
- Highlights from the Saving Guide:
- Tiered discounts on total purchase
- Flash deals every hour
- Extra points rewards for early shoppers
- Shopping Tip: Join SHEIN’s loyalty program for additional benefits
4. AliExpress: The Mega Sale
- The Deal: UP TO 90% OFF
- Prime Time: November 11, 13:30 (GMT+5.5)
- Highlight: Best discounts of the year
- Shopping Tip: Use the AliExpress app for exclusive app-only deals
- Categories to Watch: Electronics, home goods, and fashion accessories
5. GAP: Classic Styles, Modern Savings
- Double Deal Structure:
- 25% OFF Top Styles
- PLUS $50 OFF on $200 Purchase
- Best For: Family shopping and wardrobe basics
- Shopping Tip: Bundle purchases to hit the $200 threshold for maximum savings
6. NA-KD: Fashion Forward Savings
- Tiered Discounts:
- 25% OFF Everything
- 30% OFF Dresses
- Shopping Tip: Focus on special occasion dresses for best value
- Best For: Trendy European fashion and party wear
7. Showpo: Style with Savings
- The Deal: 22% OFF Selected Styles
- Promo Code: SINGLES22
- Minimum Spend: €100
- Best For: Contemporary fashion and evening wear
- Shopping Tip: Create a cart of at least €100 before applying the code
8. Steve Madden: Step into Savings
- The Deal: 30% OFF on Selected Styles
- Best For: Quality footwear and accessories
- Shopping Tip: Look for winter boots and holiday party shoes
- Categories to Watch: Boots, heels, and trending styles
9. Charles & Keith: Accessories & Footwear Discounts
- Two-Tier Discount Structure:
- 15% OFF Everything
- PLUS Up to 50% OFF on Selected Styles
- Best For: Designer-inspired bags and trendy footwear
- Shopping Tip: Look for bestseller items that rarely go on sale
- Categories to Watch:
- Statement handbags
- Season’s trending footwear
- Gift-worthy accessories
- Pro Tip: Check both discounted and regular collections – sometimes regular items with 15% off can be better value than heavily discounted older styles
10. Macy’s: One Day Wonder Sale
- The Deal: 40-60% OFF Single’s Day Special
- Best For: Department store favorites across all categories
- Key Categories:
- Home goods and bedding
- Designer fashion
- Beauty and fragrances
- Kitchen essentials
- Shopping Tip: Focus on big-ticket items and premium brands for maximum savings
- Extra Savings: Look for stackable coupons and Macy’s card member benefits
11. Debenhams: Weekend Shopping Spectacular
- The Deal: Up to 70% OFF Single’s Day Weekend
- Best For: Department store luxury at high-street prices
- Key Categories to Shop: Designer collaborations, Premium beauty brands, Luxury bedding & home, and Fashion for the whole family
- Biggest Savings Expected On: Winter coats and jackets, Premium beauty gift sets, Designer handbags, and Home furnishings
10 Essential Single’s Day Buying Tips
Create Your Battle Plan Early
Don’t wait until the day of the sale to start planning. At least a week before, list down everything you want to buy and prioritize them. This way, you won’t get overwhelmed by the flash deals and endless options.
Set Price Alerts Now
Start tracking prices of your desired items at least two weeks before Single’s Day. This helps you identify truly good deals from artificially inflated discounts. Most shopping apps offer price tracking features – use them!
Max Out Your Pre-Sale Benefits
Many retailers offer pre-sale deposits where you can lock in prices. Put down deposits on big-ticket items to secure the best deals, and don’t forget to collect pre-sale coupons that can be used on the actual day.
Organize Your Shopping Apps
Download all necessary shopping apps ahead of time and ensure your payment information is up-to-date. Create separate wishlists on each platform to speed up your checkout process when the sales begin.
Time Your Shopping Strategically
Different deals drop at different times. Create a schedule based on when your most-wanted items go on sale. Usually, the best deals appear at midnight or during flash sales throughout the day.
Double-Check Your Cart Calculations
Before hitting checkout, verify if bundle deals are actually saving you money. Sometimes buying items separately with different coupons can be cheaper than pre-made bundles.
Don’t Forget Shipping Costs
Free shipping thresholds can make or break a good deal. Calculate total costs including shipping before committing to a purchase. Consider consolidating orders to meet free shipping minimums.
Layer Your Savings
Stack as many savings as possible: platform-wide discounts, store coupons, credit card rewards, and cashback offers. Some credit cards offer special Single’s Day bonuses – check yours!
Keep Backup Options Ready
Popular items sell out quickly. Have alternative choices ready for your must-have items, and keep multiple tabs open with similar products from different sellers.
Check Return Policies Carefully
Single’s Day purchases might have different return policies than regular purchases. Screenshot all promotions and deals you use, and save your order confirmations immediately.
This Single’s Day shopping guide prepares you for the rush of the major event so you don’t miss out on any exciting discounts.
How Thorcoupons Can Help You Maximize Your Savings
Thorcoupons serves as your ultimate savings companion during Single’s Day by offering:
- Curated Deals: Access to verified and tested coupons from participating retailers
- Exclusive Codes: Special promotional codes available only through Thorcoupons
- Deal Alerts: Real-time notifications for flash sales and limited-time offers
- Shopping Guides: Detailed Single’s day shopping guides for specific retailers and product categories
Conclusion
As we wrap up this comprehensive Single’s Day shopping guide, remember that success in this global shopping phenomenon comes down to smart preparation and strategic shopping. From Crocs’ incredible 2-for-$50 deal to Debenhams’ massive 70% off weekend bonanza, this year’s Single’s Day promises to be bigger and better than ever. With our Single’s Day shopping guide, your shopping checklist ready, deal alerts set, and Thorcoupons, you’re now fully equipped to make the most of November 11th. Happy Single’s Day shopping – may your discounts be deep and your checkouts smooth!
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